The Council for British Archaeology (CBA), an educational charity (287815/SC041971) with a secretariat based in York, is seeking to appoint a Communications & Marketing Manager, to take lead responsibility within the CBA secretariat for communicating the work of the CBA and marketing the services and products that the CBA provides, including membership.
Salary: starting salary of £30,000 p.a. (full time), plus attractive pension with an additional 10% of gross salary available as an employer’s contribution to a pension scheme.
Hours: 35 hours per week. This is a permanent contract post. The normal working day is 9.00am – 5.00pm and flexi-time working is also available. The post will involve some evening and weekend working, for which time off is allowed in lieu, and travel to meetings. The post carries a holiday entitlement of 24 days with additional days at Christmas and attaching to some bank holidays.
Role and Responsibilities
The CBA Communications & Marketing Manager will work with existing staff to carry out duties, including:
- develop and implement the CBA’s strategy for communications and marketing, with an emphasis on raising the profile of the CBA, including its campaigning and advocacy work
- communicate the work of the CBA to a wide range of audiences, including through the media (in conjunction with the Director and other staff) and seek maximum publicity for CBA events, particularly the annual Festival of Archaeology
- lead brand development for the CBA and the development of key messages about the CBA’s mission and activities
- lead CBA’s online communications and manage the development of websites and web resources and online/social marketing communications
- undertake the marketing of CBA’s products and services, including membership, magazine subscriptions and retail sales, publications and events
- act as main author for the CBA’s Annual Report, Members’ Newsletter and e-news bulletin
- maintain an overview of the needs and interests of key CBA audiences through research
- liaising with other organisations and developing joint initiatives to market and promote the CBA and the archaeology of the UK
- advise the CBA trustees, staff and volunteers as appropriate on issues relating to communications and marketing
- be (or become) conversant with, and make use of, in-house computer hardware and software
- perform such other reasonable duties as may be requested by the Director
Responsible to: CBA Director
The post will ideally be based at the CBA offices in York, though we are open to alternative approaches for the delivery of this role, eg via compressed hours, job sharing, secondment, part home-working, or any other options which might be viable.
Candidates must be able to demonstrate that they are eligible to work in the UK.
This post will be wide-ranging in scope. Hence, no hard-and-fast set of qualifications is asked for. The successful candidate will have previous senior level experience of communications and marketing in the UK, a proven track record of running successful marketing and/or PR campaigns, together with experience of team and project management. A high standard of written and analytical skills are required, together with computer literacy. Membership of The Chartered Institute of Marketing will be an advantage.
Personal qualities, an ability to communicate effectively, and an empathy with the work of the CBA will all be important. The successful candidate will be able to work under pressure, have a sense of humour, be good at communicating with people from all walks of life, and enjoy sharing a busy office with a small, cheerful, and hard-working team of professionals.
Enthusiasm, energy, team working skills and willingness to share and support others in a multi-disciplinary working environment will be important attributes.
We are also looking for
- Excellent writing skills, ability to write in plain English and present information clearly and concisely to communicate with a mass audience
- Familiarity with the use of web-based and digital information resources and communication and ability to maximise the use that can be made of these
- Experience of building audiences through social and/or digital channels
- Successful experience of working across various projects with conflicting deadlines
- Experience of working creatively with tight budgets
- Self-motivated and flexible attitude to working.
The ability to travel away from office/home, occasionally overnight, and to accommodate some evening and weekend working is desirable.
Applying for this role
Application is by email/letter with associated CV and CPD log (if available). The letter should address how you meet the Person Specification for the post. Please complete and submit an equal opportunities form with your application.
Please mark your application for the attention of Dr Mike Heyworth MBE and send three copies by post to The Council for British Archaeology, Beatrice de Cardi House, 66 Bootham, York, YO30 7BZ, or (preferably) send copies by e-mail to email@example.com using ‘Job application CBA Communications & Marketing Manager’ as the subject line. We will acknowledge safe receipt of all applications received.
The deadline for receipt of applications is midday on Friday 3 May 2019. Interviews will be held in York on Monday 13 May 2019.
For an informal conversation about the role, please contact the CBA Director, Dr Mike Heyworth, at the CBA office in York (tel 01904 671417, email firstname.lastname@example.org).
The CBA is committed to equality of opportunity and welcomes applications from all sectors of society.